1. Services
  2. Bespoke Website Design & Development

Websites that work as hard as you do.

High-performing, beautifully designed, and easy-to-update bespoke websites that help you stand out, generate leads, and grow your business.

Get in contact
50%
Increase in leads
A custom website workflow we developed helped our client generate 50% more leads.
78%
Decrease in admin time
We streamlined internal processes with a user-friendly CMS, dramatically reducing admin time.
41%
Increase in calls to action
A new website design drove a significant boost in user engagement with CTAs.

Beautifully crafted, and consciously designed.

We design and build bespoke websites that are beautiful, intuitive, and optimised for performance. Every site is tailored to your goals and powered by an easy-to-use CMS, so your team stays in control.

Is your current site hard to update, poorly designed, or starting to feel outdated? We can help.

We’re WordPress specialists

We choose WordPress because it strikes the perfect balance between power and usability. As the world’s most popular content management system, it powers over 62% of all websites. It’s flexible, scalable, and open-source, no licence fees, just a robust base for your online presence.

At Rareloop, we’re WordPress experts. We don’t just build with it, we specialise in bespoke web development using custom block-based editing experiences. Our sites are beautifully designed, easy to manage, and tailored to your exact needs.

Designed to deliver

Award-winning, design-led approach

Every bespoke website we build is custom-designed from the ground up in Figma by our in-house team. We take a user-first approach, creating intuitive, on-brand experiences, with designers and developers working closely together to ensure quality from concept to launch. Find out more.

Easy to use, flexible CMS

We specialise in WordPress, creating custom block-based editing experiences that give you full control over your content. Our CMS is intuitive, making it easy for your team to update pages and manage the site. Read our blog, 5 Benefits of a WordPress Page Builder or Find out more.

 

Fast, accessible, and SEO-optimised

Our bespoke websites are built for speed, accessibility, and SEO. We use clean code, fast-loading pages, and set up tools like Google Analytics and Search Console. We also follow WCAG standards and cover key technical SEO essentials like meta tags and page speed.

Custom-built for flexibility and scale

We’re experts in front-end and back-end development, custom-coding every site to meet your exact needs. This gives you more control, better performance, and the flexibility to scale as your organisation grows.

Mobile optimised

With over 60% of web traffic coming from mobile, every website we design is fully responsive and performance-optimised across all screen sizes. Our mobile-first approach ensures your site looks great, loads fast, and works seamlessly on phones, tablets, and desktops.

Secure by design

Security is built into every layer of our bespoke websites. We follow best practices in coding, use trusted plugins, and keep everything updated to protect against threats, ensuring your site is stable, secure, and ready to scale.

User experience driven by insight

Great design starts with understanding your users. We use research, personas, and user journey mapping to create intuitive wireframes and seamless experiences, resulting in websites that are not just beautiful, but a joy to use.

Website hosting

Using a UK based cloud infrastructure we can provide a range of secure and reliable hosting options from simple to complex, depending on the needs and scale of your website.

Great design drives great results.

Talk to us about building a bespoke website that does both. Arrange a FREE call to find out how our bespoke website design & development services can help you.

Not ready for a full rebuild?

We can help you get more from your current website, from performance enhancements to added functionality.

Dan Mew African Adventures

We recently worked with Rareloop on our website build and are delighted with the outcome. They sought to understand who we are and what we do as an organisation during a highly productive discovery phase, and put forward design proposals that reflected exactly what we were hoping for. They were professional, efficient, and always came up with solutions during the build. We are continuing to work with them as a result.

Dan Mew, Managing Director
Powerful, customisable forms

Capture leads enquiries, accept job applications, take donations and automatically store the data in the systems you already use.

Our Work

Website projects

Take a look at some of our recent partnerships. We’ve helped clients build powerful and scalable websites that have helped them succeed and grow.

African Adventures
Enabling life changing volunteering trips

A new website for a unique travel company. Increasing enquiries, improving conversions and levelling up their web presence.

  • 47%
    More Leads
  • 78%
    Less Admin
Enabling life changing volunteering trips
Intelligent Insurance
Helping homeowners secure high quality home insurance

Creating a new website for a leading specialist home insurance provider to improve customer experience and efficiently handle service requests.

Helping homeowners secure high quality home insurance
European Investment Bank
Helping Europe’s biggest lender create a flexible design system

Improving user experience for visitors and provide developers with an efficient framework for the future.

Helping Europe’s biggest lender create a flexible design system
“Great design is about clarity. We focus on making websites that are not just beautiful, but intuitive and accessible, that’s what sets a bespoke experience apart.”
— Isaac, Designer, Rareloop
We don’t have clients, we have partners!

Over the last 13 years we've helped companies and charities across many sectors create lasting change through design and technology.

  • University of Southampton
  • 3M
  • Dry January
  • Action Against Hunger
  • Tearfund
  • Sailors' Society
  • European Investment Bank
  • NHS
  • NationalGrid
  • Mind
  • Osprey Europe
  • Amnesty International
Why partner with Rareloop?
Quality obsessed

We build things to last that continue to function long in to the future. We practice continuous improvement.

It's one of our values!
UK based, directly employed team

Collaborate directly with the people doing the work not via a gatekeeper. And expert team with expert communication skills.

Perfectly sized and purpose built

Proven ability to deliver complex projects end-to-end, solving problems at scale. Still retaining the “small team” feel. You’ll collaborate with a consistent set of our team, no chopping and changing.

Partners not suppliers!

We care about your world, we seek to understand your business and help solve the challenges you face. A voice you trust, solutions you rely on.

Battle-tested process

Move fast and don't break things! Our team are used to working together under a proven process, honed over more than a decade.

B-Corp certified

We believe business should be a force for good and are proudly B Corp certified. Design and technology should hold people, planet and profit in balance.

Find out more

Our Services

Bespoke Website Design

We design and build high-performing, custom websites that are as unique as your business. Our design-led, user-focused approach ensures every site we create is tailored to your goals, your brand, and your audience. From wireframes and prototypes to polished UI, we deliver beautiful, intuitive websites that stand out and scale.

Ongoing Support

Launching your website is just the beginning. We offer website maintenance and support packages to keep things running smoothly. Whether it’s technical updates, performance monitoring, security patches, or new feature requests, we’re on hand to ensure your digital presence evolves as your business does.

Custom Integrations

Need your website to talk to your CRM, donation platform, job board, or internal systems? We build custom integrations that streamline operations and connect your digital tools, creating a more seamless experience for your team and your users.

Visual Identity

Your website should be a natural extension of your brand. If your visual identity needs a refresh, or a complete re-brand, our design team can help develop a cohesive, flexible system of colours, typography, and components that reflect who you are and scale across all digital touchpoints.

Simon Duke - NuServe

Rareloop was recommended to me by a personal friend, who also happens to be a fantastic Graphic Designer, Creative Director and Head of Brand. From the outset, we were impressed with their people, and by their well considered design and development process that served to guide our work together throughout the project. Excellent communication, useful design tools and a spirit of partnership meant we always felt assured of progress and part of the process. I would have no hesitation in recommending Rareloop to anyone considering a similar project.

Simon Duke, Managing Director
Types of bespoke websites we develop

Service-based websites

We design service-focused bespoke websites that build trust, generate leads, and clearly communicate your value. These websites are designed to highlight your expertise, showcase your services, and make it easy for users to take action, whether that’s booking a call, submitting an enquiry, or downloading a resource.

Informational, transactional & interactive websites

Need more than a brochure site? We build bespoke websites with complex functionality, from directories and booking systems to applications and donations. Whether your platform is content-rich, user-driven, or interactive, we’ll design a custom web solution that’s both intuitive and high-performing.

Landing pages & marketing websites

For campaigns or product launches, we create beautifully designed, high-converting landing pages and marketing websites. These bespoke websites are built for performance, fast to load, optimised for SEO, and tailored to your messaging and goals.

E-commerce platforms

We can develop bespoke e-commerce websites that go beyond templates to deliver secure, scalable online stores that convert. From seamless shopping experiences to integrated payment gateways and inventory management, we can build custom websites designed to drive sales and adapt to your business as it grows.

Engineering efficiency, built in.

At Rareloop, engineering best practices come as standard. We’ve automated testing and deployment across all of our bespoke website projects, meaning every release is rigorously tested and efficiently deployed without slowing you down. This approach helps us catch bugs early, reduce human error, and deliver stable, high-quality code faster. For you, that means greater confidence in your website’s performance, faster updates, and no surprise costs.

It’s the kind of engineering value that typically costs thousands, included as part of every build.

Frequently Asked Questions
What do you mean by bespoke website design and website development?

Bespoke website design and development means your website is completely custom-made, tailored to your brand, your goals and your users. Rather than starting with a generic theme or template, we design your website from scratch to ensure it looks unique, works intuitively, and aligns perfectly with your organisation.

On the website development side, we build the site with clean, scalable code and a content management system (like WordPress) that’s structured around your needs, so it’s fast, flexible, secure and easy for your team to update.

How long does it take to develop a website?

The timeline depends on the size and complexity of your website, but most bespoke website projects take between 8 to 16 weeks from discovery to launch.

Here’s a rough breakdown:
Discovery & Planning: 1-2 weeks
Design: 2-4 weeks
Development: 4-8 weeks
Testing & launch: 1-2 weeks

Larger or more complex sites (e.g. with custom integrations or unique functionality) may take longer, while simpler sites can often be completed more quickly. We’ll always provide a tailored timeline at the start of the project, with clear milestones and regular check-ins.

Will there be any training provided on how to use and manage the site?

Yes, we can provide training as part of your website development project. Once your site is ready to launch, we’ll guide your team through how to update content, publish pages, and manage key features. Training is tailored to your CMS setup (in WordPress) and delivered in a format that suits you.

Our goal is to make sure you and your team feel confident using your website without needing to call a developer for every small change.

Can I edit the website myself?

Absolutely. We build websites with a user-friendly content management system (WordPress with a custom block-based editor), so you can easily update text, images and layouts without technical skills. You’ll be able to create and edit pages, add or reorder content blocks, upload images and documents.

How will you ensure the site is secure and protected from potential threats?

Security is built into every stage of our website development process. We write clean, well-structured code, use trusted tools and frameworks, and follow secure coding standards to reduce vulnerabilities.

Post-launch, our website maintenance packages offer ongoing protection. These include:
Regular CMS and plugin updates
Security patching
Daily backups and restore support
Uptime monitoring and performance checks
Proactive threat detection and response

Whether we built your site or you’re moving it over to us, we’ll make sure it stays secure, stable, and ready to scale.

What happens if something goes wrong after the site is live?

If something goes wrong after launch, we’re here to help, and in most cases, we’ll know before you do. Our website maintenance and support plans include uptime monitoring, performance alerts, automated testing and error tracking, so we’re often the first to spot any issues. Whether it’s a bug, a broken from, or unexpected downtime, we’ll investigate quickly and get things back on track.

Do you provide e-commerce solutions?

Our e-commerce solutions are typically built using WordPress, making them ideal for businesses that need a more flexible, customisable platform than what off-the-shelf tools provide. We take a bespoke approach, meaning we’ll work with you to understand your business model, product types, and operational needs before recommending the right solution. If your requirements are a better fit for a specialist platform like Shopify, we’ll always be honest about that too.

How much does bespoke website development cost?

 

The cost of a bespoke website depends on the size, complexity, and specific features you need. Typically, what affects the cost is:

  • The number of unique page templates or components
  • Custom functionality (e.g. integrations, portals, booking systems)
  • Content strategy and copywriting support
  • User research and UX design
  • CMS setup and editor experience

We’ll always provide a clear proposal after discovery. If you’re not ready for a full rebuild, we also offer website audits and support packages to help you improve what you already have.

Let's create something awesome together